Web, Domains & Digital Business

Why accessibility?

Instrumental reasons for prioritizing accessibility

20 July 2023 4 min read →

Web, Domains & Digital Business

Practical Tips to Improve Website Navigation

Simple and concise suggestions

12 July 2023 5 min read →

Web, Domains & Digital Business

Writing an effective copy

Practical tips on the writing style and the content

21 June 2023 4 min read →

Web, Domains & Digital Business

Trends and the risks associated with them

Analyzing the functions of trends in relation to websites as a whole

24 May 2023 4 min read →

Web, Domains & Digital Business

Website storytelling

Describing and reviewing the concept of storytelling

17 May 2023 4 min read →

Web, Domains & Digital Business

Creating User-Centered Design (UCD)

User-centered design treats users and their experiences as a core design input. This overview explores its ethical dimension, UX strategy, user flows and wireframing.

5 April 2023 3 min read →

Web, Domains & Digital Business

Core Principles of Marketing

Effective marketing requires more than advertising. A clear strategy, audience segmentation, value proposition and measurable goals provide the foundation for sustainable…

31 March 2023 3 min read →

Web, Domains & Digital Business

Ways to Simplify Website Navigation

Clear navigation requires the right number of choices, understandable labels, consistency and a mobile-friendly structure aligned with the website's goals.

25 November 2022 3 min read →

Web, Domains & Digital Business

Accessibility Mistakes Found on Most Websites

WebAIM's Million study has repeatedly found detectable accessibility errors on the vast majority of home pages. This article reviews several of the most common problems.

10 November 2022 3 min read →

Web, Domains & Digital Business

Benefits of Owning Multiple Domain Names

Additional domain names can help protect a brand, capture common typing variations and support migrations, provided they are redirected and managed correctly.

15 April 2022 2 min read →

Web, Domains & Digital Business

3 Common Marketing Mistakes

Many campaigns underperform because of weak targeting, premature spending or insufficient knowledge of the competitive market.

14 April 2022 2 min read →

Web, Domains & Digital Business

How Long Does It Take to Build a Website?

Website development time depends on scope, design complexity, integrations, content and communication. Clear requirements and fast feedback can significantly reduce delay…

1 April 2022 3 min read →