In 2020, a new study was published about the web-hosting industry and the general direction in which the market was developing. The report was titled “Web Hosting Services Market 2020, Global Industry Research, Size, Share, Growth, Trends, and Forecast, 2020-2027.” The title may not sound especially exciting, but the report contained several useful market insights.
The full study was approximately 120 pages and covered many topics connected with the web-hosting industry at the time. It included information about different types of hosting, website development, applications, connectivity and related areas.
Important statistics from the report
The study contained several statistical forecasts about the industry. If you are looking for a hosting service or operate in the hosting market yourself, this type of information can help provide broader context.
· The report projected substantial growth in the global hosting market between 2020 and 2023.
· Colocation hosting services were identified as one of the faster-growing segments.
· Mobile devices were expected to continue increasing their share of internet access.
· Cloud technology and cloud-based hosting were expected to grow significantly, with private-cloud services also receiving increasing attention.
Detailed strategy
If you are developing a digital strategy for your business, market research of this type can be useful because it is divided into themes that help explain different growth drivers. Topics covered include:
· Growth opportunities - identifying expanding segments of the hosting market and broader industry developments.
· Market-growth drivers - understanding the factors that may cause different hosting segments to expand.
· Leading market participants - identifying the companies and organizations with the greatest influence on hosting and related technologies.
· Company market share - observing major technology companies such as Amazon and Microsoft.
· Market size and growth rate - reviewing simplified summaries of market data across different industry segments.
· Trends - identifying specific trends that may help businesses plan future services and investments.
This article summarizes only part of the original research. Anyone making a major strategic or investment decision should review current market data as well, because forecasts from 2020 may no longer reflect today's hosting market.